Thursday, December 24, 2015

Reposition Frida Giannini Gucci

Review of Gucci past publication record you will see that starting from 2010 spring and summer, white and gray tones instead of the bright colors and stripes prints in the past, became the show's mainstream. And it is clear that Frida Giannini designs this season compared to the more calm and relaxed, and is no longer the sharpening head want to meet cool fashion sense. Of course shades of peace does not mean that Gucci gave up sexy woman turned to skilled line. In fact, this season's Gucci equally sexy, but not by twisting at the waist and bare thighs, but through a unique temperament and strong contours of women reached an extremely sexy. We do not know if from this day Gucci will be on-site from holding up a prostitute must transition to a celebrity favorite, this show, however, Frida Giannini has made more attempts.

Reposition Frida Giannini Gucci

Frida Giannini

4 years ago, when fulida·gunani (Frida Giannini) has just been appointed as Gucci (GUCCI) when women's design Director, who wonder how she will be there for the brand to create a future? After all, her success was limited until accessories field. But now look at the results fulida·gunani (Frida Giannini) is successful, she created Gucci (GUCCI) girls are changing, and more courageous than ever before – bravest not equal to dare to wear, just as sexy does not mean nudity, "being able to take control of their own women the most charming. "She said," put on clothes really make myself happy and comfortable. "

In 1972, Frida Giannini was born in Rome, where he had a carefree youth. After graduating from the fashion Institute in Rome, her first in a smaller fashion houses to do design work. In 1997, from the Roman school of design after graduation, she entered the Fendi fashion House began her design work, and then to well-paid accessories Department. There, she became the most eye bags Fendi behind the Summit, France-baguette handbag guise to recommend to people's eyes, the designers, including Tom Ford is enviable.

She's got 7000 original rubber record, love to travel, from London, Paris, Tokyo, New York and Los Angeles, looking for inspiration. Same as her brand, she also chose Florence as his base. Work and private life, revolves around the city. Morning, she went to the Gucci Office, in the evening, returned to the city of Florence and her husband shared a 15th century villa, just like you and me live in peace.

In 2002, Tom Ford's Office in London met with Giannini. That day, she also wore their "uniforms": fashionable jeans, white shirt, a pair of Golden slippers. Her hair dyed the singer Annie Lennox's gold, only up to 1 inch long. Dialog is brief: "he was just telling me, ' all in the United States have a girlfriend carrying a Fendi bag, that's too bad, '" she recalled: "he wants me to Gucci, this is the dialogue of the entire meeting. "Then being poached by Gucci, handbag Design Director to play. Two years later, she was appointed for the Gucci brand shoes, bags, luggage, small leather goods, silk, fine jewelry, gifts, watches and eyewear Design Director.

In March 2005, officially Giannini Gucci company became the design Director of ladies ' garments, while in charge of all wear jewelry line. In June, she released her debut in New York, received a lot of applause, either in the press or the retailer, for the Italy beauty is very good.

In fact, Giannini was one of the talent on the classic Gucci designs and styling of refactoring, especially a horseshoe logo, she not only made it into the colored snake variant written forms, and print it so large, people do not pay attention to them. Gucci deep tradition is the source of her inspiration: "our tradition is that you can see the most beautiful thing," she said excitedly: "it's like our private flea market-the hundreds of thousands of design ideas in front of you, creativity. "。 Fendi great wall fashion feast

"Across from the luxury cars out of the woman, the Queen of the party, the female image in the imagination, in my opinion, not really now buy Gucci woman wants to get images," she stressed: "I will be more confident, fun women touched by curiosity. "This is a real live woman, rather than from the Sun came out of the cabin, sexy cube skin black and tight.

Frida admits her relationship with Tom Ford, the most difficult to avoid would be most difficult to say. In 2007, she had been to the United States women's WWD times admits, "my English is not so good, inner thoughts cannot be expressed exactly, but in the final analysis I am not so famous. "But she was still strong enough to describe how: he has become the history of Gucci, but I am now Gucci now and in the future.

Although Frida's first novel caused a sensation and not after the Gucci show in 1995 compared with stifling waves of praise. However, the global fashion media authority is also seen to transform Gucci girl was born, regaining the history of Gucci dust, and into the new age woman really wear touch. "Sexy" (Sexy) link, but is simply pure nature "sensibility" (Sensual) route, a bit less previous Ming DAO spear, intrusive, a little bit rock temperament of the velvet glove.

 "There is a big difference between us, he was the United States Texas man, and I'm Italy Rome woman. "The biggest difference between the two, is the" sexy "interpretation. "In the Gucci brand DNA, always flowing with an indispensable sexy affair. However, 90 Sexy, be Sexy Bombshell (sexy suicide bombers), such ecstasy, Ming DAO spear. I want to keep the sexy, but refused to exaggerate the radical. Now Gucci, sexy part, relative convergence than ever before, become more feminine, more refined. I want to do, is to make the Gucci closer to the spirit of the core itself. "

 After several years of media experience, today's Frida in "sexy" on the description of the term, than when they took Gucci women's more sophisticated sleek. She said the draft of the Declaration: "as the Gucci woman, although remain brave and strong, but not aggressive is good quality, women do not always take too strong a person. "Now she knows more tactful manner replied," I prefer Sensual (sensibility) more Sexy (sexy). Sensual is more positive, established on the basis of intellectual confidence. Gucci women always release the Allure (temptation) and Attraction (attractions), but I prefer in a flexible, less radical way. "

"Frida that Gucci's accessories are new," Mark Lee, current CEO of Gucci. The boss is pleased to discover, after her arrival in the quarter, surge in sales of leather goods 31.6%, footwear sales growth 26.5%. Lee Giannini's rising fast due to her "Gucci focused and confident attitude" and "she bought the old classical elements to add a modern and fresh feel. "

Gucci women sexy Florence Rome brave brand ladies

No comments:

Post a Comment